AI-powered ESG management platform Planted enables companies to take a holistic approach to sustainability. Having originally built the brand, we partnered again to guide its evolution from B2C solution to a mature B2B ESG platform. The result is a sharp positioning and a unique visual identity system to stand out in a crowded market.

After more than a year of work, we are launching our very own brand type foundry. We starting with seven distinctive font families, each crafted to offer expressive character and immediate usability for modern brands. And for those looking for something tailor-made, we create custom brand type solutions.

A few weeks ago, we stepped onto Europe's largest stage for Corporate Identity and Design at CXI Conference. IPAI's Jella Hauptmann and our very own Tom Hoßfeld presented our collaboration and joint journey - how we crafted the brand and brought it to life. You can now revisit the full talk.